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Carving Serrano Ham

Concept & Menu Development in Valencia

Create a unique, profitable concept with a gastronomic offering that will captivate from day one.
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We develop solid, distinctive gastronomic concepts tailored to the Valencia market. From the initial idea to menu creation, we help you build an attractive, profitable project ready for growth. Our work combines creativity, strategy, and real-world hospitality experience to ensure your restaurant stands out from day one.

What does our Hospitality Consulting include?

Creation of the gastronomic concept

Clear definition of identity, positioning, value proposition and customer experience.

Menu development and gastronomic offering

We designed an attractive, profitable menu that is aligned with the concept and the target audience.

Menu Engineering

Analysis of costs, profitability, cost breakdowns, turnover and margin by category.

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Customer experience design 

How your customer eats, decides, and experiences each step within the business.

Alignment with local suppliers and products

We select reliable suppliers and products that reinforce your identity.

Culinary testing and recipe standardization

Technical specifications, weights, cooking points, presentations and sensory control.

Adapting the menu to real operations

We ensure that the menu can be executed quickly, efficiently, and with consistent quality.

Chef Holding Dish

Benefits of a well-developed concept

  • Increase differentiation in a highly competitive market like Valencia

  • Reduces operational errors and inconsistent decisions

  • It facilitates the marketing and communication of the project

  • Improve menu profitability from the start

  • Accelerates start-up and reduces opening costs

  • Increase customer satisfaction and repeat business

Real Impact of Concept & Menu Development

  • A well-designed menu can increase revenue by between 12% and 28%.

  • Optimizing average ticket increases revenue between 7% and 15%.

  • An improved customer experience generates more repeat business and recommendations

  • A clear concept speeds up operations and reduces personnel costs.

  • Aligning products and technical specifications prevents losses of €1,500 – €6,000/month

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Our Work Process

Initial analysis

We study your idea, market, competition and opportunities in Valencia.

Concept development

We create identity, value proposition, gastronomic style and customer experience.

Menu design

We built an attractive, profitable, and coherent menu.

Testing and standardization

Recipes, technical specifications, cost breakdowns and operational processes.

Launch

We support the implementation to ensure consistency and quality from day one.

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Book a Free Initial Session

Valencia, Valencia Spain

681-801-785

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